You might be asking yourself, "Why must I update my website regularly?" It may seem like a lot of work to keep blogging and updating your website. But it is essential for the success of your business.
Your blog will help improve the ranking of your website in the search engine results pages (SERPs) because Google values fresh content more than old content that was published years ago.
You can write about anything - from new products to industry news - and blogging gives you a voice to share your knowledge with your customers and potential customers. Regularly updating your website will keep people coming back for more, and they may even become regular readers of your blog!
Now, we know that blogging is always that task you were going to get round to doing, but time is often an issue, so we've compiled a list of blogging tips to help you out:
1. Make a schedule and stick to it 2. Find topics that interest you and your audience 3. Keep it short and sweet - people are too busy to read long blogs 4. Use images, infographics or videos to break up the text 5. Share your posts on social media 6. Utilise blogging tools to help you automate your blogging tasks and save time. 7. Do not worry about perfection - just get started!
Blogging is essential for any business website to provide fresh and relevant information, especially when it comes to search engine optimisation (SEO).
You can also research keywords that are related to your topic in order to help improve rankings in Google searches.
So, if you have any questions or need assistance getting started, please don't hesitate to contact us. We can support you with our blogging service.
We can write a blog for you every month and even post it to your website for you, and better still if you have Mailchimp or similar emailing software, we can send it to your audience for you too!
We'll make sure you get the maximum benefits from blogging. For more information, call us on 01524 418 225 today!
